Marketing Expert to Discuss Super Bowl Advertising Winners, Losers
Steve Drongowski. (Photo courtesy of Steve Drongowski)
DELAWARE, OHIO – Steve Drongowski, former CEO of one of Central Ohio’s largest advertising and public relations agencies, will discuss 2013 Super Bowl advertising and marketing when he presents “Winners… Losers… and Why” on Feb. 7 at Ohio Wesleyan University.
Drongowski will speak at 3:10 p.m. Feb. 7 in the Bayley Room on the second floor of Ohio Wesleyan’s Beeghly Library, 43 Rowland Ave., Delaware. The event is sponsored by the university’s Woltemade Center for Economics, Business and Entrepreneurship. It will be streamed live and archived online at StreamOWU for those unable to attend.
During the presentation, Drongowski will discuss this year’s Super Bowl ads, celebrity endorsements, and sports marketing. Drongowski, a principal at The Gamechanger LLC, worked for 25 years at Fahlgren Inc., including serving as both its president and CEO, and helping the agency to reach the 91st spot on a list of the nation’s 100 largest advertising agencies. He also is a past director of the American Association of Advertising Agencies.
Today, Drongowski works as a management consultant and adviser to a short list of companies as they step up to communications challenges and marketing opportunities in a changing world. He earned his Bachelor of Fine Arts degree from Wittenberg University and began his career as a graphic designer.
Drongowski is speaking as part of the Woltemade Center’s continuing series of marketing experts. Founded in 1985, the center helps students to integrate business theory and practice, and provides resources to benefit the local and regional business community.
Founded in 1842, Ohio Wesleyan University is one of the nation’s premier small, private universities. Ohio Wesleyan offers more than 90 undergraduate majors, sequences, and courses of study, and 23 NCAA Division III varsity sports. OWU combines an internationally focused curriculum with off-campus learning and leadership opportunities that connect classroom theory with real-world practice. Located in Delaware, Ohio, OWU’s 1,850 students represent 41 states and 45 countries. The university is featured in the book “Colleges That Change Lives,” listed on the 2012 President’s Higher Education Community Service Honor Roll with distinction, and included on the “best colleges” lists of U.S. News & World Report and The Princeton Review. Learn more at www.owu.edu.